To everyone setting up a facebook business page - you need to keep it updated. If potential clients see a stale page, it's not going to help you. It's not tough to keep your facebook page updated. If you read an interesting article related to home inspections, post a link. If you write blogs, post the links. If you make youtube videos, post the videos. Above all, post inspection photos. Everyone loves photos. I post a "Photo of the Day" every morning, and fans of the page love it. One great way to get interaction is to post a photo and say "What's wrong here?" I'll come back later in the day and congratulate someone for getting it right, and sometimes post a diagram showing how it should have been done. I know my clients visit the page, because at least half of my clients will ask me if any photos I took at their new home are going to make it on to the web site. Once you get a little momentum with this, it's easy to keep going and it only takes a couple minutes every day.