Inspectorjoe Posted November 29, 2012 Report Posted November 29, 2012 I attended a social media marketing seminar presented by a Constant Contact representative. It was very informative, and the rep really didn't push Constant Contact. Possibly the best thing I picked up was this Constant Contact site containing social media tutorials. I need to go beyond utilizing only Facebook. It looks like this is going to help me (or push me) to do it. I thought I'd share it. http://www.socialquickstarter.com/
andrew01 Posted March 2, 2013 Report Posted March 2, 2013 Hi, it's really nice to see that you all have good experience about the Social media marketing. Actually I also have a bit experience about the social media marketing, so I am also agree with you the Facebook and Twitter is the best social sites for local and internal marketing.
Oscar G Posted June 10, 2013 Report Posted June 10, 2013 What "Industry" should a home inspector list themselves under when creating a LinkedIn account? Thanks!
inspectorbello Posted January 5, 2014 Report Posted January 5, 2014 That is a good question Oscar. There really is only one category that we fit under and that is Real Estate-Mortgage....and even that is not a good fit! (I know I am late answerin gyour question.....I'm new here like you. I only am answering because no one else did and I think it is a good question.
inspectorbello Posted January 5, 2014 Report Posted January 5, 2014 I have my son looking into social media for me.....mainly Twitter and FB. I am not sure I understand what Linked In is for yet. It seems like it is for people who are looking for a job and that ain't me......yet!
resqman Posted January 5, 2014 Report Posted January 5, 2014 I have my son looking into social media for me.....mainly Twitter and FB. I am not sure I understand what Linked In is for yet. It seems like it is for people who are looking for a job and that ain't me......yet! Well think of it as having your resume available to anyone and everyone 24x7. As a home inspector, you are looking for a new job everyday. I would guess very few buyers go looking for a home inspector by rumaging thru LinkedIn...as their inital search. Once they have googled "home inspection city/state" and narrowed the list down to 2 or 3, they may go looking for more information regarding those specific inspectors. Many home inspector webpages give little information about the inspector. LinkedIn and a BUSINESS Facebook page can provide additional information to help them see you as a full person. Maybe you have listed community service projects, charities, interests, or hobbies you are involved in that helps then to decide to choose you. Maybe you list you are a member of XYZ board of directors in LinkedIn. XYZ has nothing to do with home inspections but it shows you have are connected to the community, you take on leadership roles, etc. Kinda like being a member of BBB. Totally useless way of selecting a vendor. To become a BBB member, you pay BBB to be listed. No vetting or selection process other than a good check once a year. But BBB has built a business model that members are better than non-members. Buyers select BBB members because they feel better about selecting a BBB member. If they actually took a minute to find out that BBB is a pay to play organization with little or no requirements to join, they may not rely on it. But people still do. Having a LinkedIn entry is just one more place for prospective buyers to vet you. Social media is about having a wide and diverse presence online so anyone with the slightest interest can find you. Just make sure that everything is positive and consistent.
inspectorbello Posted January 10, 2014 Report Posted January 10, 2014 Oh wow, you just made some great points, Resqman. I suppose it might be good for networking with realtors too if you're into building those kind of relationships. You are right, we are always looking for new jobs.....Very eye opening, thank you! Marketing is not my strong suit, I have a lot to learn there.
inspectorbello Posted January 10, 2014 Report Posted January 10, 2014 Twitter on the other hand just makes my brain hurt![:-yuck]
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